/DIGITAL/svg/Digital-negativo.svg){kind=small}
Latest posts
What is Bitbucket and what is it for? Find out now
When working on the development of software or web programs, it’s useful to have the help of some management,...
BERT: the new search engine algorithm you need to know if you do SEO
Searching for information is an integral part of our lives and, on the Internet, the ability of search engines to...
BANT methodology, the efficient way to identify prospects
In the world of marketing and sales, identifying and focusing on the highest potential opportunities is essential for...
Bing Webmaster Tools: the search engine you should also keep in mind
Google has long dominated the search engine scene - after all, it's the name that comes to mind when you think of...
Augmented reality in marketing and tricks to take advantage of it
Technology is advancing by leaps and bounds nowadays, so companies must find ways to implement new trends in their...
Error 404: How does it affect your website’s SEO and user experience?
The 404 error is an error that has strong repercussions on the SEO and UX of your website, increasing the bounce rate,...
How to use Appblock to increase your performance
AppBlock is an application designed to help you increase your productivity and concentration by limiting or...
Social listening: your best ally in getting to know your audience
Social listening can tell you everything, absolutely everything about your target audience. And also about your brand...
What is the success behind permission marketing?
Have you ever felt the frustration of receiving emails or text messages that don't interest you? Then you already know...
Organizational Change Management: Navigating and Leading through Transitions
Have you ever had to implement a change in your team? No matter what it is, if you have implemented changes, you’ll...
Open innovation: what it is, examples and how it can benefit you
Open innovation is one of the most resonant and promising business strategy initiatives of recent years. Open...
Omnichannel strategies to improve customer experience
The better you treat your customers, the more likely they are to buy from your business again, and this is something...
Internal Marketing: Engaging and Empowering Employees for Success
How many times a day do you think about your customers? Probably 24 hours a day. That's not bad, the problem is when...
Guerrilla marketing: the functional of the unconventional
If at some point you’ve felt that you have all the attitude and discipline necessary to grow your own business, but...
Connect with your customers with an Event Marketing strategy
One of the most feasible and effective ways to promote a product or service is through support and collaboration. And...
Emotional marketing: why it’s so effective and how to use it (+ examples)
Here are some facts about emotional marketing. According to Harvard Business Review (HBR), the emotional connection...
Building a Strong Employee Brand: Strategies for Employer Differentiation
Have you ever been afraid of what people say behind your back? Well, in the business world this is important and to...
Disruptive innovation: transforming industries and gaining competitive advantage
It’s normal for things to change over time. Right now, the lifespan of products and services is becoming shorter and...
Accelerate Innovation with Design Sprints: A Proven Methodology
Running a business today means coming up with innovative product and service ideas that can stand out from the...
Attraction marketing: what it is + techniques to master it
How many times have you felt attracted to a brand or a product thanks to its stories? And how many times have you...
Agile marketing: a complete introductory guide
Agile marketing is one of the most powerful, valued and successful approaches in the marketing world. This approach...